Course Scheme

The Master of Business Administration 1.5 year program at Shaheed Benazir Bhutto University, Shaheed Benazirabad with 30 credit hours is a rigorous program tailored to the needs of business graduates who want to progress in their careers with a market-focused MBA degree. The MBA 1.5 at SBBU-SBA enables students to have a comprehensive knowledge of best recognized national and international practices of management. The plan of the study covers all the complete curriculum from general management courses to specialization in diverse business fields including Marketing, Human Resource Management and Finance. These specializations help to make the graduates able to apply a balanced experience of their relevant education with the suitable combination of their knowledge and practical skills that apply to make their advancement in the field of management science and also play a pivotal role in identifying the solution for the dynamic world of management.

Program Mission Statement

The mission of MBA 1.5 year program is to empower business graduates to emerge as strong leaders while fostering robust management and interpersonal skills. We are committed to achieving this mission by providing a transformative educational experience that integrates advanced knowledge, fosters ethical leadership, and cultivates a mindset of continuous improvement needed to navigate the ever-evolving global business landscape, addressing both local and international challenges.

Program Objectives (POs)

The program outcomes of MBA program consist of communication, problem solving, interpersonal skills, teamwork, and decision making. The MBA graduates will be able to demonstrate:

PO-1	Enhance Communication Skills	The program aims to improve students' communication abilities, enabling them to communicate effectively both verbally and in writing. Graduates should be capable of sharing information, ideas, and insights clearly and persuasively, while also actively listening and considering various viewpoints.
PO-2	Develop Problem-Solving Capabilities	The program seeks to cultivate critical thinking skills and provide students with the tools and resources to tackle complex problems innovatively. Graduates should be able to approach challenges with creative and analytical solutions.
PO-3	Foster Interpersonal Skills	The program focuses on helping students engage effectively with others, build trust, establish credibility, and develop confidence in their interactions. Graduates should be adept at building strong professional relationships.
PO-4	Promote Teamwork Abilities	The program's objective is to nurture strong teamwork skills among students. Graduates should be skilled at collaborating with others, resolving conflicts, and fostering consensus to create high-performance teams.
PO-5	Enhance Decision-Making Competence	The program aims to equip students with the ability to present ideas clearly and make well-informed decisions in various business and managerial situations. Graduates should have the skills necessary to make decisions that lead to profitable outcomes.
PO-6	Cultivate Leadership Qualities	The program seeks to provide students with a solid educational foundation in leadership. Graduates should be motivated, empowered, inspiring, collaborative, and ethical leaders who actively engage with and encourage others in their professional careers.

Program Learning Outcomes (PLOs)

At the MBA level, the program learning outcomes ensure that graduates of the MBA program possess the skills and qualities needed to excel in the business world, lead effectively, and contribute positively to their organizations and communities.

PLO-1	Effective Communication	Graduates of the MBA program will demonstrate the ability to communicate effectively, both verbally and in writing, and will be skilled at conveying information and ideas clearly to diverse audiences.
PLO-2	Problem Solving	Upon completion of the program, students will have developed advanced problem-solving skills that enable them to approach complex business challenges with creativity, critical thinking, and resourcefulness.
PLO-3	Interpersonal Skills	Graduates will exhibit proficient interpersonal skills, effectively engaging with others in various professional contexts, building trust, credibility, and confidence in their interactions.
PLO-4	Teamwork	Students will demonstrate the ability to work collaboratively within diverse teams, encouraging others, resolving conflicts, and fostering consensus to create high-performing teams.
PLO-5	Decision Making	Graduates will be adept at making well-informed decisions in a range of business and managerial situations, presenting ideas clearly and concisely, and ensuring that their decisions lead to profitable outcomes.
PLO-6	Leadership	The program will instill in students the qualities of ethical leadership, motivating, empowering, inspiring, collaborating with, and encouraging others in a professional context, thus preparing them for successful careers as ethical leaders in the business world.

* 30-36 Graduate Coursework for MBA 1.5 may include 06 credit hours of an optional research thesis. The research thesis can be substituted with 02 core courses.

ADMISSION REQUIREMENTS

1) Business Graduates (04 years Bachelor’s degree or 16 years of business education (e.g. BBA Hons or equivalent etc.)

2) At least 2.00/4.00 CGPS or 50% marks in aggregate.

3) SBBU, SBA Admission Test

4) Penal Interview

DEGREE REQUIREMENTS.

The MBA 1.5 year candidate shall be awarded degree on successful completion of any one of the following requirements:

1	*24 Cr. Hrs. (02 semesters) course work + 06 Cr. Hrs. Research Thesis / IS / Capstone Project
2	**30 Cr. Hrs. Course work Instead of Thesis (10*3 = 30 Cr. Hrs.)
3	Minimum 2.50/4.00 CGPA on the completion of degree

COURSE SCHEME

ELECTIVE COURSES

Finance	HRM	Marketing	Management
Venture Capital	Career Management and Planning	Media Marketing	Business Strategy & Policy
Advanced Financial Reporting	Talent Management	Relationship Marketing	Strategic Management & Innovation
Islamic Banking System	Talent Acquisition	Experiential Marketing	Survey of Current Research Literature in Business Management
Financial Management of MNCs	Workforce Diversity Management	Personal Selling	Performance Management
Computerized Accounting System	Public Relations	Sales Management	Management Models
Corporate Finance	Recruitment & Selection	Supply Chain Management	Advances in Small Business Management
Performance Management	Training and Development	Product Management	Emerging Issues in Leadership & Motivation
Advanced Financial Accounting	Crisis Management	Marketing Research	Corporate Governance
Portfolio Management	Human Resources Development	Brand Management	Seminar in Management
International Finance	Industrial Relations	Retail Management	Advance Topics in International Business Management
Islamic Financial System	International HRM	Sales Management	Business Analytics
Financial Derivatives	HR Audit	Services Marketing	Corporate Social Responsibility
Advanced Portfolio Management	Industrial Organization	Tourism Marketing	Advanced Total Quality Management
Advanced Investment Banking	Green Human Resource Management	Global and Regional Marketing	-
Financial Risk Management	HR Analytics	Industrial Marketing	-
-	-	Marketing Intelligence	-
-	-	Marketing of Financial Products	-
-	-	Logistic Management	-
-	-	Packaging & Design	-
-	-	Pricing Strategies	-
-	-	Strategic Negotiations	-
-	-	Virtual Reality in Marketing	-
-	-	Advanced Digital Marketing	-
-	-	International Marketing	-

Course Scheme

The Shaheed Benazir Bhutto University in Shaheed Benazirabad offers a 2-year MBA program known as MBA 2.0, designed to cater to the needs of students with diverse educational backgrounds who aspire to kick start their careers with a market-driven and competitive MBA degree. This MBA program at SBBU provides students with a comprehensive understanding of the best practices in management and business administration. The curriculum encompasses a wide range of subjects, from general management courses to specialized tracks such as Marketing, Human Resource Management, and Finance. These specializations equip graduates with the ability to apply a well-rounded blend of their relevant education and practical skills, enabling them to excel in their chosen field and play a pivotal role in addressing the ever-evolving challenges of the management world.

Program Mission Statement

The mission of the MBA 2.0 year program is to empower students from diverse educational backgrounds with the knowledge, skills, and market-focused mindset needed to excel in the dynamic field of management. The program cultivate a robust foundation of management and business acumen, integrated with practical application across diverse career paths and entrepreneurial endeavors. Our program is dedicated to arming students with both technical and functional expertise, nurturing them into capable and forward-thinking leaders, managers, and professionals who can effectively meet the multifaceted demands of all company stakeholders.

Program Objectives (POs)

At the MBA level, the learning outcomes consist of communication, problem solving, interpersonal skills, teamwork, and decision making. The MBA graduates will be able to demonstrate/learn:

PO-1	Foster Comprehensive Knowledge	To instill in students a comprehensive understanding of management and business principles, covering a wide spectrum of relevant topics.
PO-2	Apply Practical Application	To enable students to apply their acquired knowledge and skills effectively in real-world scenarios, preparing them for practical challenges in their careers.
PO-3	Improve Technical Competence	To equip students with technical proficiency and functional expertise, ensuring they are well-prepared to excel in their chosen fields.
PO-4	Foster Leadership Development	To cultivate leadership qualities, enabling graduates to take on leadership roles and guide teams and organizations toward success.
PO-5	Teamwork	To cultivate robust teamwork abilities that inspire collaboration, facilitate conflict resolution, and foster consensus-building within high-performance teams.
PO-6	Creating Entrepreneurial Mindset	To encourage an entrepreneurial mindset among students, fostering innovation and an ability to identify and capitalize on opportunities in the ever-evolving business landscape.

Program Learning Outcomes (PLOs)

At the MBA level, the learning outcomes consist of communication, problem solving, interpersonal skills, teamwork, and decision making. The MBA graduates will be able to demonstrate/learn:

PLO-1	Comprehensive Knowledge	Graduates will demonstrate a deep understanding of key management and business concepts, theories, and practices.
PLO-2	Practical Application	Graduates will be able to apply their acquired knowledge to solve complex, real-world business challenges effectively.
PLO-3	Technical Competence	Graduates will possess the technical skills and functional expertise necessary to excel in their chosen areas of specialization.
PLO-4	Leadership Development	Graduates will exhibit strong leadership qualities, including the ability to inspire and motivate teams, make strategic decisions, and drive organizational success.
PLO-5	Teamwork	Graduates will exhibit robust teamwork abilities, fostering collaboration, conflict resolution, and consensus-building to cultivate high-performance teams.
PLO-6	Entrepreneurial Mindset	Graduates will demonstrate an entrepreneurial mindset, characterized by innovative thinking, a willingness to take calculated risks, and the ability to identify and seize opportunities in the dynamic business environment.

ADMISSION REQUIREMENTS

1) Non-Business Graduates (04 years Bachelor’s degree or 16 years of education

2) At least 2.00/4.00 CGPS or 50% marks in aggregate.

3) SBBU, SBA Admission Test

4) Penal Interview

DEGREE REQUIREMENTS.

The MBA 2.0 year program candidate shall be awarded degree on successful completion of the following requirements:

Areas	Requirement
Duration	2 Years ( 04 Semesters)
Total No. of Courses	24
Total Cr. Hrs.	24*3 = 72 Cr. Hrs.
Minimum CGPA at the completion of degree	2.50/4.00

COURSE SCHEME

ELECTIVE COURSES

Finance	Marketing	HRM
Strategic Finance	Strategic Marketing	Strategic HRM
Advance Corporate Finance	Supply Chain Management	International HRM
Financial Reporting & Analysis	Strategic Brand Management	Talent Management
International Financial Management	Digital & Social Media Marketing	Career Management & Planning
Investment and Portfolio Management	Marketing Research	Seminar in HRM
Capital Markets	International Marketing	Compensation & Wage Management
Financial Risk Management	Sales Management	Organizational Development
Seminar in Finance	Integrated Marketing Communication	Recruitment and Selection
Research Methods in Finance	Customer Relationship Management	Training and Development
-	Advertising & Promotion	Leadership & Team Management
-	Integrated Marketing Communication	-
-	Brand Management	-

Course Scheme

The Department of Business Administration at Shaheed Benazir Bhutto University, Shaheed Benazirabad offers an MS/MPhil program tailored to meet the needs of individuals aspiring to excel in both their academic and professional careers in the field of Management and Business Administration. This research-oriented degree program is designed to enhance students' comprehension of business and social issues while expanding their research capabilities, enabling them to grasp the practical implications of their concepts through rigorous academic and applied research. The primary objective of the MS/MPhil program is to cultivate students' ability to conduct independent research and enhance their proficiency in effectively presenting their ideas, research philosophy, methodology, and findings in both professional and educational settings. By providing a platform for high-quality academic research, this program aims to equip scholars with the necessary skills to contribute meaningfully to the field. In summary, the MS/MPhil program at the Department of Business Administration fosters a comprehensive understanding of management and business administration, empowers students to engage in independent research, and enhances their aptitude to communicate research outcomes proficiently in various professional and educational contexts.

Program Mission Statement

The mission of the MS program offered by the Department of Business Administration is to cultivate management science researchers with the ability to thoughtfully evaluate academic literature, identify research challenges, construct theoretical frameworks, and employ advanced statistical models to successfully complete research projects.

Program Objectives (POs)

At the MS/MPhil, the learning outcomes consist of modern knowledge, creativity, independent research skills, and leadership. The postgraduates will be able to demonstrate/learn:

PO-1	Enhance Critical Thinking	Foster students' critical thinking skills to enable them to thoroughly analyze and evaluate existing academic literature related to management science.
PO-2	Research Problem Identification	Equip students with the expertise to identify and define pertinent research problems within the field of management science.
PO-3	Theoretical Framework Development	Provide students with the knowledge and tools to conceptualize and construct comprehensive theoretical frameworks that can guide their research endeavors.
PO-4	Statistical Modeling Proficiency	Develop students' proficiency in employing rigorous statistical models and analytical techniques for conducting research and drawing meaningful conclusions.
PO-5	Successful Research Project Completion	Prepare students to effectively plan, execute, and complete research projects in the realm of management science, culminating in valuable contributions to the field.

Program Learning Outcomes (PLOs)

At the MS/MPhil, the learning outcomes consist of modern knowledge, creativity, independent research skills, and leadership. The postgraduates will be able to demonstrate/learn:

PLO-1	Literature Review	Graduates will be proficient in critically reviewing and synthesizing academic literature in management science to inform their research.
PLO-2	Research Problem Identification	Graduates will be able to identify and articulate research questions or challenges within the field of management science.
PLO-3	Theoretical Framework Development	Graduates will demonstrate the ability to construct and apply theoretical frameworks that provide a solid foundation for their research projects.
PLO-4	Statistical Modeling Competence	Graduates will possess the skills and knowledge to apply rigorous statistical models and analytical methods to investigate complex management science phenomena.
PLO-5	Effective Research Project Execution	Graduates will successfully plan, conduct, and complete research projects, producing valuable contributions to the field of management science through their findings and conclusions.

ADMISSION REQUIREMENTS

1) Basic Academic Qualification : Sixteen years of schooling or 4 year education i.e. BBA/MBA/MPA (124 Cr. Hrs. with minimum 2.50/4.00 CGPA or 50% marks) after HSSC/F.A./F.Sc/Grade 12 or Equivalent shall be required for admission in the MPhil/MS/Equivalent program. The students can be asked to take some deficiency courses as pre-requisite to be determined by the Graduate Admission Committee. The deficiency Cr. Hrs. will not be counted towards the minimum Cr. Hrs. requirement for the award of the MS degree.

2) Admission Test:

a) GRE/GAT/HAT General or equivalent as an eligibility condition for admission to MS/MPhil/Equivalent programs, with the passing score of 50%. OR

b) Test equivalent to GRE/GAT/HAT General developed as per HEC criteria with the passing score of 60%.

c) Penal Interview

3) Intra-disciplinary Qualifications:

The intra-disciplinary admissions may only be allowed, if: The university/HEI policy allows, and

a) The applicant has a strong interest in pursuing a MS/MPhil/Equivalent degree in a different discipline.

b) The applicant has passed GRE-Subject with minimum 70% marks in the discipline of admission and has taken 6-9 CH of deficiency courses of level 6.

c) The admissions committee is satisfied that the applicant’s knowledge of primary area (level 6) has sufficiently prepared him or her to undertake the course of studies of the MS/MPhil/Equivalent program (or, in the opinion of the admissions committee, the preparation can be deemed satisfactory by taking a few additional courses after starting the program).

DEGREE REQUIREMENTS.

The MS/M.Phil candidate shall be awarded degree on successful completion of the following requirements:

*24 Cr. Hrs. (02 semesters) course work + 06 Cr. Hrs. Research Thesis / Independent Studies

Minimum 3.00/4.00 CGPA on the completion of degree

DEGREE COMPLETION TIMELINE

The MS/M.Phil. (level-7) degree shall be awarded after a minimum of 1.5 Academic Years and not more than four (4) Academic Years after the enrolment of the student. The minimum duration to complete MS/M.Phil. degree program is 1.5 years (3 regular semesters) and the maximum duration to complete MS/M.Phil. degree program is 04 years (8 semesters). MS/M.Phil. students are required to comply with the following timeline:

Activity	Minimum Time	Maximum Time
Course Work	02 Semesters (01 Year)	05 Semesters (2.5 Years)
Thesis Submission & Defense	03 Semesters (1.5 Years)	08 Semesters (04 Years)

*The research work cannot be initiated until the course work is completed with a minimum CGPA of 3.00.

COURSE SCHEME

**Research Thesis / Independent Studies could not be replaced with course work.

ELECTIVE COURSES

Finance	HRM	Marketing	General Management
Governance, Risk and Ethics	Performance Management System	Media Marketing	Strategic Management & Innovation
Advance Portfolio Management	Strategic HRM	Relationship Marketing	Survey of Current Research Literature in Business Management
Advance Financial Reporting	Career Management and Planning	Experiential Marketing	Performance Management
Essentials of Islamic Finance	Talent Management	Personal Selling	Management Models
Financial Management of MNCs	Workforce Diversity Management	International Marketing	Advances in Small Business Management
Computerized Accounting System	Employee Wellbeing & Performance	Supply Chain Management	Emerging Issues in Leadership & Motivation
Advance Corporate Finance	Organizational Development	Product Management	Corporate Governance
Venture Capital	Public Relations	Marketing Research	Seminar in Management
Advance Financial Accounting	Change Management & Leadership	Service Marketing	Advance Topics in International Business Management
Portfolio Management	Knowledge Management	Retail Management	Business Analytics
International Finance	HR Analytics	Sales Management	Corporate Social Responsibility
Project Evaluation	International HRM	Advanced Digital Marketing	Advance Total Quality Management
Financial Risk Management	HR Audit	Tourism Marketing	-
Advance Investment Banking	Industrial Relations & Labor Laws	Global and Regional Marketing	-
-	Green Human Resource Management	Industrial Marketing	-
-	-	Marketing Intelligence	-
-	-	Marketing of Financial Products	-
-	-	Logistic Management	-
-	-	Packaging & Design	-
-	-	Pricing Strategies	-
-	-	Social Media Marketing	-
-	-	Virtual Reality in Marketing	-

Note: Any course already completed at BBA and MBA level can’t be repeated.